Brand Introduction

Brand Introduction

Blissful Shake is a wholly-owned subsidiary of Taiwan's leading F&B group, LeDoDo. The group owns 8 major brands and nearly 80 direct chain stores in Taiwan. Its pioneering business model of "quickness, innovation and rapid change" has made LeDoDo one of Taiwan's leading F&B groups. Its well-known brands include Taiwan's number one hotpot brand, RoDoDo, a popular restaurant that Taiwanese must visit, Fondue Retro, and the top-notched omakase Teppanyaki, MingSuiZen Raku Teppanyaki

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LeDoDo F&B Group is determined to promote Taiwanese catering culture to all parts of the world, hoping to create a happy dining experience for consumers. Blissful Shake is a happy hand-shake drink created with this original intention, "young, colorful and creative" is the core spirit of the brand. The original "Happiness Free Mix" allows consumers to create hundreds of different happy shakes as they wish. The innovative and free new model has attracted great attention from the industry. The flagship store, Ximen No. 1 The Happy Experience Store is just opening in September, 2023. There are overseas franchisees who have taken note of the strong operating strength of LeDoDo F&B Group and are actively making inquiries. It is expected that the group will be go public in Taiwan in 2025, with the target of over 500 overseas authorized stores within 5 years, and the global development goal are 5,000 stores, which will become the most popular brand of Taiwanese hand-shaken drinks in the world.

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